How can I help?

Having worked for over 7 years with young startups, scale-ups & global organisations. I've experienced the challenges that come with rapid growth & brand building.

 

Research & Strategy

Combining quantitative & qualitative data to ensure offerings are desirable, preventing a false start. Turning these insights into a compelling vision with actionable strategy.

Customer research, Product strategy, Strategy workshops

Concept & Design

Strategy is worthless without execution. This is where creative thinking meets business strategy. Design and facilitation help bridge the gap between business, customer, technology & context.

Design sprints, Service design, Digital product design.

Prototyping & validation

Make sure what you build is worth building. Test the potential of your ideas with real people before wasting valuable time & resources.

Prototyping, User testing, A/B testing, Data analytics

 
Ready to make some magic?
 
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My background

My martial arts teacher always says:
“You are only as good as your options.”

For me this translates to innovation by combining various methods, people & backgrounds. So good becomes great.

My own background is in Interaction & Service Design as well as Sociology.

Previously worked at The Valley where I helped QuinMD with design for their MVP, and business managers of AkzoNobel with agile development & establishing their CRO & Data analytics process.

I lived 3 years in Czechia to help Kiwi drive strategy & design to reshape the way people travel and had a startup on the side helping Danish Psychologists.

Now I am at Ksyos working on improving the dutch healthcare services for low-complex care patients.

When I’m not working, you can find me climbing on the rocks or hiking in the mountains. Otherwise I’m probably reading, playing boardgames or in the moshpit at a concert.

 
 

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